Our Company
OUR RESUME
Red Duck Knives — Where Every Knife Is an Adventure!
Founded in 2019 by John and Jake Graves, Red Duck Knives is more than just a knife company—it’s a story of craftsmanship, culture, and the outdoors forged into every blade. As a family-owned business, we blend modern design with old-school grit, teaming up with hand-picked artisans around the world to deliver knives that look sharp, feel solid, and perform when it matters.
A Legacy Forged in Life Experience
John’s journey began in the heart of tribal America, where he spent his early years immersed in the cultures of more than 35 Native American tribes. That experience shaped his deep respect for heritage, storytelling, and purposeful craftsmanship.
But it doesn’t stop there—John also brings over 25 years of diverse retail experience to the table. That background gives him a true understanding of what store owners and managers face every day—inventory pressure, merchandising challenges, and the need for real ROI. He knows what sells, what works in your space, and how to help you succeed.
Jake’s path was carved through the wild—camping, climbing, and exploring the outdoors. His hands-on knowledge of gear performance in real-world conditions helped shape knives designed for dependability, comfort, and control.
Together, they’ve built a brand rooted in cultural richness, adventure, retail smarts, and unmatched durability.
Knives That Cut Deep—In Value and Story
At Red Duck Knives, we don’t do generic. Every blade is crafted to serve a purpose and stand out—built from premium steels like 440C Stainless, 12C27 Stainless, Damascus, San Mai Damascus, and Stainless Steel Damascus for long-lasting performance and edge retention.
Whether your customers need an everyday-carry folder, a hunting essential, or a self-defense blade, we’ve got them covered—with quality they can feel and stories they’ll remember.
The Red Duck Retail Program: Built for Growth
In just six years, we’ve helped over 85,000 customers through more than 250 retail partnerships. Our proven, retail-ready program delivers:
✅ 50%+ Gross Margins
✅ FREE Shipping on orders and returns over $200
✅ 60-Day No-Hassle Returns on initial orders
✅ 100% Credit on Damaged or Unsellable Items
✅ Low $200 MOQ
✅ Turnkey Displays designed for max impact
✅ Hand-forged, High-Sell-Through Blades
✅ Seasonal Promotions and Digital Campaigns
✅ Custom QR Code Support for instant engagement
✅ Full Product Labeling (SKU, UPC, SRP)
✅ POS-Ready Excel Uploads
✅ Dedicated Phone & On-Site Support
✅ Retail Training to 10X Your Knife Sales
Real Support from Retail Veterans
This isn’t just a product line—it’s a partnership. John’s two decades in retail help us speak your language and solve real challenges with practical, profitable solutions. From merchandising strategies to sell-through tips, we’re by your side with insight that comes from experience.
We’re Not Just Suppliers—We’re Your Partners
We support your store with more than knives. You’ll get:
- Hands-on merchandising help
- Staff training
- eCommerce tools
- Social campaigns that drive traffic
- Sweepstakes and seasonal buzz
- GS1 barcode compliance
- Press releases and launch materials
Coming soon:
- Electronic Data Interchange (EDI) for high-volume, multi-chain retail operations
The Bottom Line: Red Duck Knives Deliver
Knives are personal. They reflect self-reliance, adventure, and craftsmanship. With Red Duck Knives, you’re not just stocking tools—you’re offering products with soul, backed by a retail-smart system built to boost traffic, sales, and loyalty.
Join the Red Duck revolution. Let’s sharpen your sales—together.
Ready to partner? Reach out today.
We Are Here To Serve!
Jake Graves
Vice President
John Graves
President