Product Evaluation System

Evaluate Every Product—In Seconds

Use these five elements to evaluate any product at a glance:

Product Use Case

Where It Goes

Shows where the product fits in your store.

Use it to: place products where customers expect them

Product Tier

Pricing Position 

Defines where a product sits within your pricing structure.

Use it to: balance price points and margin across your assortment

Product Role

What It Does

Defines how a product contributes to your category.

Use it to: ensure every product has a clear job

Display Fit 

Where It Performs

Shows which display a product is best suited for.

Use it to: maximize visibility and sell-through

Product Performance Tags

How It Sells

Highlights real-world performance.

Use it to: identify reliable, high-performing products

How It All Works

Tier + Role = Performance

Together, these define how a product sells and performs.

Building The Right Mix

Balance Drives Results

Result: consistent sales + strong margins

Where To Start

Build from a Strong Foundation

You don’t need to get it perfect on day one.

Final Takeaway

This system helps you evaluate faster, stock smarter, and drive stronger results.